Meet the Team

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MATT CARSON

DETECTIVE INSPECTOR

Matt started in policing in 2002 within the Derbyshire Constabulary. Most of this time has been spent as a Detective and since 2009 as a Sergeant working through Divisional CID, Specialist Units and Major Crime.

Since 2016, Matt has headed up the Forces Cyber Crime Unit overseeing all the P’s (Pursue, Protect, Prevent and Prepare) whist also being the Digital Media Coordinator for the Force and running a team of dedicated Digital Media Investigators.

Prior to policing Matt came from a finance and sales background having been a qualified financial advisor looking after his own agency. He then moved to working with and presenting to all sizes of business as a sales consultant for a well-known national marketing company.

Being part of the National Cyber Crime project Matt has benefited from training in a variety of Cyber-related disciplines. He holds a certificate in Information Security Management Principles, CSTA (Certified Security Testing Associate) Qualification in Ethical Hacking and also has the first membership certificate for the Institute of Information Security Professionals run by the College of Policing.

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DAVID KIRBY

CHIEF SUPERINTENDENT

Dave joined the Derbyshire Constabulary in 1996 and qualified as a detective in 2001. He has
performed a variety of roles, and has spent much of his operational career engaged in the fight
against organised crime. Dave achieved promotion in 2012 and since then he has trained as a
firearms commander and a Senior Investigating Officer, leading homicide enquires in the East
Midlands.
 
At more senior ranks Dave has again been focussed on tackling organised crime of all kinds, and
reducing the harm it causes to communities. He has done this through a variety of roles, such as
Director of Intelligence for Derbyshire, as regional lead for Cybercrime and as the National
Coordinator for Serious and Organised Crime.
 
In May 2019 Dave was appointed Head of the East Midlands Special Operations Unit (EMSOU). EMSOU is one of the largest collaborative units in the country and is made up of around 1,200 police officers and staff. They offer investigative support and specialist capabilities to all five East Midlands police forces. Housing an arsenal full of tactics, EMSOU investigates a wide range of offences, such as; drugs and firearm trafficking, money laundering, cyber-crime, fraud, prison corruption, suspicious deaths and terrorism offences. They also protect societies’ most vulnerable from modern slavery, human trafficking, and county lines, making the East Midlands a safer place to live and work.

DANIELLA QUILL

DIGITAL MEDIA AND COMMUNICATIONS OFFICER

Daniella joined the EMCRC in September 2020 and is responsible for producing content on behalf of the centre and its internal and external partners.  

Since graduating in Media Production in 2018, Daniella has worked within Higher Education as the President of the Students' Union at the University of Derby, alongside being appointed a Governor for the University. During her time within Higher Education, Daniella spent a vast amount of time focusing on communications and PR to internal and external audiences, including regional and national news.

In her spare time, Daniella spends a lot of time attempting various DIY projects due to renovating her first home. Success pending.

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PHIL VILES

DIGITAL MEDIA AND COMMUNICATIONS OFFICER

Phil is the latest addition to the team, joining in May 2021 and becoming the second Digital Media and Communications Officer alongside Daniella Quill, and who, like Dani, is responsible for producing content on behalf of the centre and its internal and external partners.

Phil joined the centre from Derbyshire Constabulary, where he was filling a temporary role as Digital Communications and Development Officer, a role that saw him look at digital solutions for the force, including training police officers for admin roles on both Facebook and Twitter - enabling them to communicate with the community they serve - and managing the force’s social media estate and its Single Online Home website.

This was Phil’s second period at the constabulary. In his first tenure, from 2011 to 2019, Phil revitalised the force’s social media presence, commissioning a broader use of Twitter and Facebook and creating the force’s Instagram account. Phil was also instrumental in filming and editing the force’s signature video, 24/7, which is still used by the force in its promotional material to this day. 

Phil has worked in a digital sphere since 2000, joining Northcliffe Media and managing the online versions of regional newspapers such as the Derby Telegraph, the Nottingham Post and the Leicester Mercury. He has also worked in the role as Social Media Manager twice, for the University of Derby and for a Derby-based horticultural PR company.

Outside of work, Phil enjoys both watching and playing football and is a huge music fan. His love of music has led him to become a reviewer for the Nottingham Post and its website, Nottinghamshire Live, whilst running his own music review website, www.stagetimes.net.